Zynga Picks Up Mobile Gaming Startup Wild Needle In A Talent Deal

Zynga has done a small acquisition of Wild Needle, a female-focused casual games company that was backed by Playdom co-founder Rick Thompson. Wild Needle was raising funding back in late 2010 to build casual, mobile games for women and closed a round with Thompson and Shasta Ventures.?They didn't release their first title until more than a year later in March (which is a pretty long time to be building a casual, freemium game). It was called Shoptown Hero and it looks like it lasted in the store for about a month before they pulled it two weeks ago (see chart below).

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